Kenyon successfully represented Mrs. Jello, LLC (“MJ”), a leading domain name developer, in a Uniform Dispute Resolution Policy proceeding against West Corporation pertaining to ownership of the domain name entrado.com. The National Arbitration Forum Panel held that West Corp. failed to prove that MJ's use of entrado.com in connection with pay-per-click advertising was not a legitimate use. The Panel ruled in favor of Mrs. Jello, stating that the domain was not registered and/or used in bad faith. Claim number FA1004001321540 (2010).